morning

Getting Back On The Air With Blog Talk Radio

I have been playing around with getting back on Blog Talk Radio. I’m doing a series of shows this week to kind of get myself in the groove. Formerly, I did 30 minute shows during my morning commute. My drive is much shorter now, so I am only doing 15 minute shows. Topics will include my opinion on current news and issues. If you wish to join me at 7 AM Central time, you can give me a call at 956-205-0706 so I can patch you in on the mobile.

Increasing Business Exposure

Listen to today’s show on Blog Talk Radio.

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Yesterday, I took a couple of steps to help increase the exposure of my business. It is the analog version of using social media through the Internet. The first thing I did was join my local chamber of commerce. The second thing I did was inquire about teaching computer classes at the local library. We often talk about the value of relationships for business when we talk about social media. That same power is available offline too.

Chambers of commerce can be a bit of a time and money sink if you are not careful. It is important to be mindful of both when you become a member. We’ll talk about this on today’s show. The key to remember is that your local chamber’s job is to create as many opportunities for members to network as possible. You cannot possibly make it to all of the events like their full-time staffers. However, the few events that you do attend have to count for something. Make sure to pass out business cards. There are other marketing savings that membership brings you, like referrals, mailing lists, and inclusion in the newsletter.

Teaching classes can be financially rewarding if you charge for them. Teaching continuing education courses is a good way to do this. But if you provide a free service, it can still go a long way towards increasing awareness of your abilities and can lead to business opportunities. We will also discuss this on the show. Many times, the public is not aware how to go about using or inquiring about your service. By providing free classes, you can establish relationships with your students. Your free class can result in free word of mouth marketing. As an instructor, you are essentially growing your potential client base.

As I continue these experiments in real-life versions of social media, I’ll keep you updated on my progress.

The Morning Show: Creating Opportunities

Yesterday, we talked about your blog being your resume. People use your blog to judge you and your work. What you put out there reflects who you are.

Today’s Morning Show is about creating business opportunities for the freelancer. How can you bring in new business? How do you advertise? How do you land new clients? Join me.

Show runs 8:30 am to 9 am, M-F. You can call in at (646) 716-8227 to join the conversation.

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The Morning Show: World Wide Wednesday

You can listen to today’s show on Blog Talk Radio.

Today, we speak with Ganesh Ranganathan of IGSBookkeeping.com about outsourcing your bookkeeping needs. If you have ventured into the world of virtual assistants or are considering the move, this will be helpful in learning more about what outsourcing can do for you.

Join Shaine Mata on The Morning Show. It can be brilliant, it can be lame. What do you expect from a show in the morning? Talk about politics, life, news, or whatever.

The Morning Show: Political Thursday

You can listen to today’s show live here.

Join Shaine Mata on The Morning Show. It can be brilliant, it can be lame. What do you expect from a show in the morning? Talk about politics, life, news, or whatever. Today, let’s talk politics. The Texas primary is coming up. Who do you think will come out ahead?

I will be broadcasting from the mobile studio. Call me on the mobile from 8:30 am to 9 am CST at 956-205-0706 to join me on the show. I’ll conference call you in. Sorry, no chat room today.